Louisa Watson

As Marketing Director & Sustainability Lead at Wyboston Lakes Resort in Bedfordshire, Louisa has successfully merged her passion for marketing with sustainable practices, driving both brand growth and environmental responsibility. Her focus on collaboration and industry innovation continues to grow across the sector. Louisa Watson was appointed Chair of beam, the industry association for business events, accommodation, and meetings‚ in February 2025, after serving as an active member and board director for many years.